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Showing posts from March, 2010

Don't Handle Objections, Embrace Them

Network marketers have been taught by training programs, their up line and printed material that they have to "handle objections" as a matter of course, to get to the sale. BS. Objections aren't really "objections", but rather an invitation from the buyer to make a connection to us. Thank them for the invitation, and connect with them. Look, it's a proven fact, buyers present 58% more objections than non-buyers, and that is before they buy. It's their way of forcing you keep connecting until you establish trust. They already know they have a need, you already know you have the solution (presumably), so once there is trust, you two can get to the "does this solution fit"? Let me put it another way your goal as a salesperson is to help your client, which means you guys are on the same side, right? It's not a contest, it's not a debate, it's the beginning of a relationship. (Hence the term relationship marketing) So get into what the o

5 Sure-fire Ways to Turn Objections Into Sales

When an objection has been raised by your prospect, it must be overcome or the sale will usually be lost. The reactions to objections vary widely among salespeople. The true professional salesperson says, 'I need objections. Without them, I couldn't sell.' This reaction is in sharp contrast to those salespeople who view stalls and objections as catastrophes, contemplating them with doubt, fear, and worry. The difference in the reactions of these two types of salespeople is not so much one of experience or exposure to training as it is of attitude. Stalls and objections are almost never isolated events; they are the results of cause and effect. Objections give the professional salesperson clues about what is happening. They help him evaluate the customer or prospect and guide them toward a satisfactory resolution of the salesperson/customer relationship. Understanding Objections First, we must have an understanding of the person behind the objection. Let's adopt this bas

The Last Oracle: A Novel

Product Description What if you could bioengineer the next great world prophet: scientifically produce the next Buddha, the next Muhammad, or the next Jesus? Would it mark the Second Coming or initiate a chain reaction with disastrous consequences? A master at combining historical and religious intrigue with edge-of-your-seat adventure, New York Times bestselling author James Rollins brings back SIGMA Force to battle a group of rogue scientists who've unleashed a bioengineering proj... More >> The Last Oracle: A Novel